About SUUR and Good Cultures

Our mission at SUUR: We kiss sauerkraut, our ancient local superfood, awake and put more vegetables on the plate!

Of course we are very happy about every article or contribution that helps us to make the plates more colourful, healthier and livelier. And we are just as happy to answer questions about our products, our company and the question of how we are trying to make the world a little better!


You can already hear it from the name: SUUR is Low German and means "sour" - just like our delicious vegetable ferments. The hand in our logo shows the gesture for "I love you" - with this we say what our heart beats for: Best living Krauts & Kimchi!

More about us

Our manufactory

Logos, team and company pictures can be downloaded here

Download SUUR photos


Download packshots of our products here

Download pack shots

recipe pictures

Recipe photos can be downloaded here

Download recipe photos
  • Regional

    We are partners of Regionalwert AG Hamburg and source around 90% of our raw materials from the metropolitan region.

  • 100% organic

    All the ingredients we use come from controlled organic cultivation.

  • Social

    We operate as a self- owned steward-owned company.

PR contact

I look forward to your inquiry!

Swantje Theben

+49 (0)5862 20 89 993